Website Design Services

Professional Website Design Services That Deliver Results

Why Your Website Matters More Than Ever

Over 85% of your customers will research your business online before ever calling or visiting. That means your website isn’t just a digital brochure—it’s your first impression and often your best salesperson.

Our professional website design services help you stand out, build trust, and convert visitors into customers. A well-designed, SEO-friendly website expands your reach, increases revenue, and builds customer confidence. In contrast, an outdated or poorly built site can push potential customers away.

Easy-to-Manage Custom Websites

We build websites designed for easy content updates so you can manage critical changes without frustration. Want us to handle the updates for you? No problem—we can make changes in hours, not days. Our websites are flexible, mobile-responsive, and built to grow alongside your business.

 

 

 

How Much Do Website Design Services Cost?

Website costs vary depending on your goals and level of customization:

• DIY Builders (Free – $3,000): Platforms like Wix or WordPress templates can work if your budget is tight but often lack flexibility and long-term scalability.

• Template-Based Websites ($500 – $5,000+): Affordable but limited in branding, functionality, and SEO options.

• Custom Website Design Services ($15,000 – $60,000+): Includes unique branding, professional copywriting, SEO optimization, lead capture tools, and integrated marketing features.

Low-cost options can get you online quickly, but professional custom website design services deliver long-term value and measurable ROI.

 

 

Affordable & Free Options: Pros and Cons

Tools like Wix, WordPress, and Joomla provide quick ways to build a website with pre-designed templates. While these platforms are user-friendly and inexpensive, they require DIY effort and can limit your ability to fully brand or scale your business. If you need a flexible, professional solution designed to generate leads, a custom-built website is your best option.

Content & Images Matter More Than Ever

A great design is only part of the equation—content and visuals influence how customers perceive your business:

• Content: Professionally written, SEO-optimized copy communicates your message and improves search rankings.

• Images: High-quality images build trust and reflect your brand’s professionalism. Avoid blurry or outdated visuals that can make your business appear low-quality.

Finding great images

Hundreds of websites sell images.  Most have millions of images.  Royalty-Free 123 (123rf.com) is a great place to start.   They have a decent search feature to help narrow down the number of images and offer various licenses and image sizes to meet the needs of your average website.  Keep in mind that your visitors tend to link image quality with the quality of your goods and services. Visitors to your website will notice the difference between blurry, grainy, or smudged images, so make sure you purchase images that are correctly sized for your template.

 

 

Why Choose Encompass Marketing Group for Website Design Services?

We’ve been delivering website design services and digital marketing solutions for over 20 years. Whether you’re launching a new company or refreshing your existing site, our experience ensures your project is completed quickly and exceeds expectations.

 

 

What Sets Our Website Design Apart?

• Discovery & Planning: Understanding your business, audience, and goals to create a solid foundation.

• Content Development: Crafting SEO-optimized copy that connects with your customers and supports search engine visibility.

• Custom Design: Our team creates mockups that align with your brand identity and marketing objectives.

• Development & Testing: We build your website for speed, security, and performance while ensuring all integrations (chat, forms, analytics) work perfectly.

• Launch & Support: After migration, we secure your site, submit it to major search engines, and hand over all credentials, giving you full control and long-term support.

Ready for a Website That Works?

If you want a cool website design – here is how we do it.

Our website design services process is straightforward. We begin by creating a complete business assessment.  This assessment aims to develop a deep understanding of your business and provide the foundation to start researching your competition. Additionally, this information helps define the content, general flow of the website, and required technology.  This information is distilled down to a document called a sitemap.

Writing great website content.

If needed, our experienced writing team will begin writing your copy.  Your website copy is a critical aspect of the overall effort.  Not only is it an opportunity to engage with your customers, but it also conveys your brand, connects to your customer base, and allows you to control the brand narrative shared through your number one salesperson: your website. Your website’s content is also essential for your Internet presence, search engine optimization, and other technical aspects.

Graphic artist

Graphic designers, AKA graphic artists or communication designers, combine art and technology to help your website communicate ideas through images and the layout. Our talented team uses a variety of design elements to achieve artistic or decorative effects while impressing your business model onto your website. Working with both text and images, our graphic artists will select the type, font, size, color, and line length of headlines, headings, and text. Their goal is to make complex ideas more accessible, engage your key audience and have your corporate culture shine through.  The first job they have is to create a mock-up or “comp” of your website. Web design comps are used before actually coding the site so we have a clear consensus of how the site should look.

Once you are delighted with the look and feel, our developer will take over. At this point, our writers and clients have likely reviewed and approved the content and graphics.

Programming

Our programmers are tech-savvy with a rich knowledge of web programming languages and e-commerce solutions. They are all proficient in HTML, the code that determines how headlines, content, images, and videos look on a published website. CSS, which signals to internet browsers how the color, font, and backgrounds of pages should appear.  In addition, they have a deep understanding of JavaScript to develop interactive web features, PHP to make websites (especially WordPress) functional, Python for creating server-side applications, and other commonly used languages including SQL, C++, Ruby, Go, Swift, and Scala.  Once in the hands of our development team, things move pretty quickly; generally, within ten days, your site is nearly ready for you to “test drive.”

Getting ready to launch

When the developers are done with your BETA site, we migrate the site to our pre-launch server. You can now take it for a test drive, make sure the images look great, no errors in the content, links function as expected, and technologies like click to chat, contact forms, and similar collect data properly.

The final phase includes securing your site from malware, installing a web application firewall, installation of Google Analytics and Google Webmaster Tools. Your site is then moved onto our live servers or to your current hosting provider. Your URL is submitted to all major search engines (Google, Bing, Yahoo, and AOL). Finally, we hand over all of your usernames and passwords, application licenses, and a backup of your site for future reference. If you are looking for the best website design, you have come to the right place.

 

 

Pricing

Our websites start at $1495

Time frame

Usually, execution will take between 30 and 120 business days, depending on the size and complexity of your site.  Check out our website cost estimation tool to get a ballpark estimate or just give us a call to discuss.

Deliverable

Communications between Encompass and our clients are handled via a private project management website. Your website is created on one of our staging servers, where you will have unfettered access throughout the development process. Once the website is approved, we will migrate it to your hosting platform, and we will provide you with a full backup copy for your records, including all creative and content.